I spent most of last week at the Shooting, Hunting, Outdoor, Trade (SHOT) Show in Las Vegas where retailers in the hunting industry typically announce new product launches.  New gear for the bird hunter in 2012 included offerings from Muck Boots, Under Armor and Irish Setter.  However, the most eye-popping products for me were Franchi’s new Instinct L and Instinct SL over/under shotguns.

Part of the Benelli family, all Franchi shotguns are Italian made and will be on display in Kansas City at National Pheasant Fest & Quail Classic coming up next month.

Check out this fantastic video of the new Instinct L:

The Pointer is written by Bob St.Pierre, Pheasants Forever’s Vice President of Marketing.  Follow Bob on Twitter @BobStPierre.